From Words To Riches - Using Content To Generate Traffic And Convert Visitors

Content, when used in the right way, does wonderful things to your visitor stats and your sales figures. Even if you have an online store or a sales page as your main site, adding content to your site provides more ways for visitors to find you, and puts them in more of a buying frame of mind.

Most people know that search engines love content. But more than that, search engines like big sites. It is easier for a bigger site to rank well than a small, mini-site, at least in the current climate. And of course, adding pages regularly gets the search engines to spider your site more frequently.

But providing authoritative content also provides you with indirect benefits. It gives people more opportunity to find something they might want to link to. Essentially, you're creating more 'link bait', which is just a way of saying your site is providing such useful information on a given subject that people want to link to it with a one-way, non-reciprocal link. This gives you traffic from their site, and more relevance within the search engines.

Secondly, your content can create a sense within your visitor that they must have the products or services you recommend, sell - or that appear in the contextual advertising on your page. Even if you're not using affiliate marketing and don't have your own product, relying instead on contextual advertising as income, content pre-sells your visitor. Sure, you can throw up a keyword stuffed article, and perhaps some people will click on the ads just to get off the page. But with google at least, their Smart Pricing will limit the income you could be making. If the visitor you deliver to their advertisers is less likely to buy because they are frustrated, or didn't find what they were looking for in your meaningless or poor quality word-maze, the amount you get per click will go down.

The key, of course, is writing good content. A starting point is researching useful information, information that answers questions your target audience may have. You can use books or magazines, or reputable online sources, to help build your articles with these detail that makes them credible.

Having a good article is not enough, however. It must be presented in the right way. This takes into account the tone you use writing the article, the words and style chosen, and the way the article is presented on the web page. The reader should feel the benefits without getting the impression he is being sold something. It should speak to him - or her - with references to things that are part of their lives. It is here that knowing who your target customer is really helps.

Finally, the words should be arranged on the web page in an easy to read manner. Making good use of white space, short paragraphs, and bullet points are a great way to break up text so that it doesn't appear overwhelming. Just be careful not to jar your reader with too many font colors or types, and caps for anything but the first letter in a word.

Article by:


To learn more about generating internet web site traffic with content, click here. Rebecca site covers online business ideas for home.

Strategies For Article Marketing

You’ve read all the articles telling you that you should write articles, but there are hundreds of article databases out there. How do you decide where to submit your articles? I have a couple of strategies that bring me results.

First, I always read just a few articles from any directory I’m considering submitting to, to see what type of advertising is being used on their site. I do not want my family friendly articles on sites that allow what I consider to be questionable advertising. If the advertising is not family friendly, I will not submit my articles. I have also deleted my articles from sites that changed their advertising policies and began accepting non family friendly advertising. Continue to monitor sites that carry your articles.

Next, I submit only a few articles to a directory and then I monitor those submissions to see how long they take to go live. There is no way to know if a directory is active until you submit your articles. Just like any other business, directories come and go. Just because it was active last year, does not mean it is still active this year. Don’t waste your time submitting more than 3 articles at one time in the beginning. There are so many wonderful directories out there, that I refuse to invest my time submitting to directories that take months to approve my articles. If I submit my article today I expect to see it live within a few days. Remember the reason you are writing articles is to help others and get your name out there. If your articles are not live, your name is not being seen.

I prefer to submit to directories that allow me to check my stats on a regular basis. I want to know how many others are reading my articles. If your articles are not being read, then your name is not getting out there. Why are your articles not being read? Have you chosen a topic or written on a subject that folks are not reading? Or did you submit your article to a directory that is not getting enough traffic for others to read your article? Two very high traffic directories are www.ezinearticles.com and www.searchwarp.com I monitor my stats daily on those two directories. I also submit every one of my articles to both of these directories. They are the first two directories to receive all new articles I write. The stats from these two directories tell me that my articles are being read and are wanted by others. So, if I view my stats on another directory and see that my article has only been read once or twice, I do not continue submitting articles to that directory.

The last thing I do is to use both Google and MSN and search for my name. I want to know what directories are getting their pages indexed quickly and where my articles are showing up. I submit my articles to the directories that are getting me the exposure.

By using all of the above strategies, my articles are being read and folks are clicking through to my site.

Article by:


Audrey Okaneko has been marketing online for several years. She can be reached at audreyoka@cox.net or visited at www.scrapping-made-simple.com

Come see our NEWEST Site

We are so thrilled to expand our Heartland Graphics site to our NEW Site called Heartland Design Club! Our Design club is a webdesign website where I have teamed with my friend Jillian to bring the best in affordable WEBSITE DESIGN and Hosting services! We have soo much to offer!

From Websets and Graphics
Solo Ads
Plugboard advertising for you
Website Design
Website Promotion and so much more!

Stop by and visit our new site today!

Heartland Design Club HOME SITE

Heartland Design Club Blog

Baby Food Jar Centerpiece

Materials You will need:

15 baby food jars, cleaned, with lids

White glue
Christmas ribbon and decoration (optional)
Small Christmas lights
Hammer
Large pliers
Tin foil, cardboard backing, gold/silver paint (optional)
1. The first part of this project - gluing the jars together to form the tree shape - took the longest. (I opted to use white glue instead of hot glue or just "rubber-banding" them together.) I allowed each row to dry before adding the next row, laying 5 jars down on their sides and bracing them together with blocks of wood on each end. When the glue was dry, I added the next row of 4 jars, then the next row of 3 and so on.

2. Using the hammer and screwdriver, pound a hole in the center of each lid. (I used a block of wood, placed the screwdriver in the center, and gave it a good whack, then wiggled the screwdriver back and forth to enlarge the hole.) Protect your fingers and the lights from sharp edges by wrapping the hole with tin foil or electrical tape. I used tin foil and left large pieces hanging out into the center of the lid, because I liked the shiny effect.

3. Insert lights through the lids and screw the lids onto the jars.

4. Decorate with ribbon and Christmas doodads as you like. My Christmas colors this year will be burgundy, gold and white, so I used burgundy ribbon and bows, and some gold decorations.

5. If your centerpiece will sit against a wall, that's all you need to do. However, I want to place my centerpiece in the window sill, and the back will be visible. So, I cut out a piece of cardboard to match the size of my jar-tree and painted it metallic gold. I attached the cardboard using a piece of ribbon, tying a bow at the back. If I get really ambitious, I may make another one of these and stand them back to back in the middle of the table!

Cheesy One-Pot Chicken Cacciatore

Cheesy One-Pot Chicken Cacciatore1 tsp. oil
1 lb. boneless skinless chicken breasts, chopped
2-1/2 cups water
2 zucchini, chopped
1 small onion, chopped
1 Tbsp. chopped fresh oregano
1 pkg. (14 oz.) KRAFT Deluxe Macaroni & Cheese Dinner
1 can (14-1/2 oz.) stewed tomatoes, drained



HEAT oil in large skillet on medium-high heat. Add chicken; cook 5 min. or until browned.
ADD water, vegetables, oregano and Pasta. Bring to boil; simmer partially covered, 12 min. or until pasta is tender.
STIR in Cheese Sauce and tomatoes; cook until heated through.

Apple Wreath

Miniature Apple Wreath

Whether you choose miniature apples like ours or full-size replicas, this wreath will look great for weeks. Door Decoration


Celebrate the arrival of apple season with this beautiful wreath constructed with look-alikes. All you need is a flat twig wreath, artificial apples, greenery, berries, and a hot-glue gun.

First, glue small sprigs of greenery around the edges of the wreath, following the shape of the wreath. We used dried asparagus fern for our lush base.

Next, use hot glue to attach the bottom of the first apple to the top center of the heart shape. Leaving the stem pointing out creates a focal point. Then, glue the sides of the rest of the apples to the wreath, following the shape of the heart.



Courtesy of Better Home and Gardens

Our Featured Crafter for Nov and Dec

My Featured Crafter for Nov and Dec is Denise (NeeNee) I first met her about 6 months ago and she is taking the BLOGGING community by storm! I think she has surpassed me and Linda with more blogs that us! LOL That tells you alot! Plus I have had the pleasure of seeing her craft work in person as I have two ADORABLE reindeer on my Fireplace mantel from Denise! Can we say ADORABLE! Please read below to learn more about Denise and don't forget to visit her sites by clicking on the banner below! Thank you Denise for the opportunity to interview you!

1. Please describe your online business?

I have an EZShoppe called KKL Primitives. I sell my handcrafted primitives, country and folk art creations such as raggedy dolls, nodders, makedos, prim shutter wall hangings, prim muslin ornies and animals such as sheep and reindeer, shelfsitters, prim snowmen. I also have a website called KKL Kreations where I offer free advertising and low cost advertising options to other small websites who can't afford higher cost advertising campaigns.

2. When did you first open your first online business?

I opened my EZShoppe in April 2006 and my advertising website in Oct. 2006

3. During a typical week, how many hours do you work on your online business?

I work on my online businesses-about 6 hours each day which includes advertising via plug boards, banner exchanges, surf and click advertising sites, to get my name out there. Including crafting, I may put in approximately 40 hours a week. Not all at one time but intermittently during the day since I also care for my two small grandchildren.

4. What motivated you to open a business in the crafting and primitive community?

Last Novemeber, 2006 I started working area craft shows and there just didn't seem to be the interest in primitive crafts in my hometown and thought if I could reach more people via the internet, such as Ebay that I might have better luck. I accidently came upon the craft forum Prim Mart and met some great ladies and decided to open an EZShoppe and give that a go as well.

5. What is the one thing you did, that you would advice other NOT to do?

In an EZShoppe you are limited to 20 item listings. If an item isn't moving, take it out and replace it, keep the stock rotating. You can always bring back the item that didn't sell two months ago and it will seem fresh again. What I did was leave the same items sitting for months at a time and after a while no one looked any more. Change your inventory/stock often.

6. Do you have advice for a new crafter starting out in our business?

Don't give up easily, It can take a few years for an online craft business to succeed. There is a lot of "competition" other crafters with quality products similiar to your own. Try to come up with something that no one else is doing to make your product unique. Get your name out there. If you can't afford to pay for advertising, there are multitudes of free options to take advantage of such as free surf and credit sites, earning credits for banner impressions. Exchange links, plug yoru site on plugboards. Don't limit yourself to just craft site for advertising. You want to reach a wide variety of people to bring more traffic to your site. Even if that person who visited your site didn't purchase they might know someone who would be intersted and will refer you. Not all traffic that is generated to your site will bring sales, but it's all about getting your name out there, getting known, being remembered. It takes time, patience, hard work to be successful.

7. What are your furture plans for your online business?

Someday I hope to be able to open a larger shoppe such as DIYe store. But that won't be until my little shop is successful and I need to expand. I have no immediate plans for my 'advertising site" If it doesn't succeed I won't be heartbroken, but I would be if I couldn't get my crafting site off the ground.



To see more on this article CLICK HERE

Baked Apples with Granola

Good-for-you apples and oat-filled granola bars create a homey dessert. The microwave makes it extra-easy.

2 large crisp apples (such as Braeburn, Gala or Fuji)
2 tablespoons raisins or sweetened dried cranberries
2 tablespoons packed brown sugar
4 teaspoons butter or margarine, softened
4 Nature Valley® crunchy granola bars (2 pouches from 8.9-oz box) (any flavor), crushed
Milk, cream or fruit-flavored yogurt, if desired
Click here for the rest of this yummy recipe.

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Crafters Resource

Do you offer Crafting Supplies, Patterns, Advertising or something you think would interest in our Crafters? If your shop fits into our catagories on Crafters Resource please email us your banner and short description of your site to be included in our NEW crafters resource! This is a great FREE way to get added exposure for your site! All we ask in return is that you display our banner or button on your front page! Click here to visit Crafters Resource today!

Prim Talk Radio

Don't Forget on Friday mornings to hop on over to Prim Talk Radio to hear the latests segment in great Prim Crafts and Business ideas! Also don't forget you can hear three of our editors from Primitive Times Magazine on Prim Talk Radio.
Be sure to listen for Angie (the Owner) Missy Sue from The Whisper Moon and Renae from Colonial Primitive Peddlers. You can listen while you work! So grab your cup of coffee and listen to great advice and ideas. And don't forget all the shows are archived so you can listen to past weeks shows also. Click on button to the left to visit Prim Talk Radio

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Meet Our Newest Editor Niki Jackson

Welcome to my column, my name is Niki Jackson otherwise known as ‘The Vintage Artist’ and ‘Host of Prim Talk Radio’.
 
I really love Vintage and Primitive crafting, I came across it about 2 years ago and I’ve been hooked ever since. It was also 2 years ago when I started my first online business Cinnamon Creations where I sold my country and primitive crafts. I had dabbled with craft websites before but didn’t get serious till August 2004.
 
Cinnamon Creations has evolved into The Vintage Artist, I wanted to combine my love for crafts and art in a Vintage style so felt the name change was important.
 
I have always been a crafter at heart, as a kid I was always making something! So I guess it was fate that I would become “The Vintage Artist”. I am so excited to be a writer here at Primitive Times, I have loved writing just as much as crafting all my life and to get the opportunity to write here is amazing.
 
People often ask me how Prim Talk Radio came about and so if you are wondering too get comfy and I’ll tell you...
 
In January this year (2006) there was a lot of talk about podcasting and internet radio shows on the business mentoring group I am a graduate of (Mom Masterminds). This really interested me and it got me thinking about how great it would be to have a show where all we talked about was primitive crafting, how cool that would be! So I started enquiring about how to go about it and before I knew it we were launching.
 
It’s been a fantastic journey so far and I am really enjoying hosting it every week. If you haven’t listened to the shows before you can check them out at: http://www.primtalkradio.com
 
I hope you will enjoy my coloumn here and I look forward to chatting with you some day.
 
***Niki***

Meet Our Newest Editor Missy Sue

I have been crafting and creating all my life, although "prim" crafting came into my life about two years ago....and I was obsessed! Primitive crafting has become my favorite creative outlet and I thank my lucky stars everyday I found such a wonderful world of so many endless possibilities! I have an angel of a four year old son who keeps me on my toes everyday here in rural Missouri, he's taught me the most important lessons I'll ever learn. I believe in magic, in the beauty around us and try to capture it everyday in my creations and in my life. I'm as clumsy as an ox and tend not to take things very seriously, I'm silly and superstitous, but most of all I'm a goof.

"There are a few things, though, that I know for certain;
Always throw spilled salt over your left shoulder,
Keep rosemary by your garden gate,
Plant lavender for luck
and fall in love whenever you can."
~Practical Magic~

Meet Our Newest Editor Lisa

My name is Lisa Lowell. I live in tiny Brandon, Vermont with my husband and daughter. Our daughter was born in January of 2006. She is the best thing that ever happened to us and is the joy of our lives.

I started my business, Berry Country Crafts, 5 years ago. After doing the craft show circuit for a couple years, I opened my website. My goal was to build a business that would allow me to be a work at home Mom. This year I took over the programming and maintenance of my site. For the time being, I still work outside the home part time taking care of an adult with special needs (who happens to be my younger sister). I am very blessed, as my daughter can come with me to work.

Since my daughter was born, I have been burning the candle late into most nights teaching myself about website management and promotion. My goal has been to learn as much as I can about how to make a site sell without paying out a lot of money. I am hoping to share some of what I have learned with other crafters in the hopes that I may help out other moms, like me, who just want to be at home with their kids and earn some money at the same time.





My sites are

Berry Country Crafts (http://www.berrycountrycrafts.com)

Berry Country’s Craft Mall (http://www.berrycountrycrafts.com/craftmall.html)

Berry Country Crafts’ Topsite List (http://berrytopsite.gotop100.com/)
Berry Country’s Craft Mall Topsites (http://berrycountrycraftsmall.gotop100.com/)

Meet Our Newest Editor Nancie

I have been married to my wonderful husband Mark for 8 years. We have a great little boy "John" (6 years old) who is his daddy's little man.



We live on 40 acres with several sheep, 2 horses, 6 border collies and 1 pug who is The Speckled Goose's mascot. She works hard every day greeting all of our customers. She would love to meet you too.



I have been crafting for more years than I care to count or admit. The mediums that I currently work with are tole painting, stitching, and crochet to name a few. After I was laid off from my 8-5 day job, I started designing websites and electronic newsletters for local business and crafters, in addition to crafting full time.

Please Be sure Visit Nancies's Sites Below:

Craft E Newsletters
Creative Website Design by Nancie
Nancie's Country Collectables
The Speckled Goose

Meet Our Newest Editor Debbie

Hi...My name is Debbie and I co-own "Two Old Crows" that is named for Dean and I because we are "two", we are "old" get the senior discount at Dennys and we are grumpy. We live in St Louis Missouri with our large airedale "Roxie" . I have two grown children and three grandsons that I adore. Dean and I love scouring flea markets, auctions and estate sales for primitives, vintage collectibles and antiques. Some of these items we sell on our website "Two Old Crows" or our ebay store "Two Old Crows" without doing anything to them while others I turn into one of a kind pieces by folk art painting on them

I am excited about American Folk Art in all mediums but alarmed at how many of our crafts of the past are becoming lost arts. I in no way profess to be an expert but love sharing my knowledge and the skills I have acquired over the past twenty plus years in the hope that is will spark your imagination and inspire you to create something that will allow you to say "I made that !"

Meet Our Newest Editor Wanda

Hi, My Name is Wanda. I am a work at home mom with 2 children and a caregiver for my sister-in-law

We live in a 200 year old post and beam farmhouse, which is how Wanda's Country Farmhouse was created.

I love everything that is old and primitive.
I've been crafting for a few years now,everything from doll making, knitting, quilting,candle making , Christmas Wreaths.

I presently own two online Country and Primitive Marketplaces.
Supporting and Promoting your online business is what we strive for.
Thank You!
Wanda

Meet Our Newest Editor Dianne

Hi! My name is Dianne; I live in Davison, Michigan with my black cat, Lola, my "nekkid" dog, Agnes, (yes, she's a "bare nekkid" Chinese Crested with just a tuft of hair on the top of her head) and, whichever grandchild happens to be spending the night at Meme`s.

They are accustomed to my strange quirks, and think nothing of me stopping whatever I`m doing to jot down a design that just "popped into my head". Nor, do they miss a snore when I jump out of bed because I thought of something great in my sleep.

I have loved designing ever since I was a little girl. I spent the summer when I was 10 staying with an aunt, and from that time on, if I was dedicated to designing projects of all sorts. She taught me how to crochet, to sew, and to make patterns from old newpapers. We baked, did gardening, everyday was a new adventure. It was a fun time! Though I tried many crafts through the years, I have always come back to stitching and sewing and designing what I was making. Olde-time-stitchin is my dream come true, and I owe all the glory to God, cause through Him all things are possible!

Meet Our Newest Editor Brenda

Hi!

My name is Brenda not Hattie!

Hattie is my husband's grandmothers name! Why did I call my site after her?

I started by carving Santa's. I didn't think any one would want to buy a carved Santa from a Brenda! So I started to sign Hattie to my work. After 15 years of selling my crafts in 3 stores and setting up at 8 shows a years! I developed an allergy to wood dust. Needing a creative outlet, I started by creating a newsletter for two of the stores I sold my crafts too. This later developed into starting my first Web site. Well I got tired of buying clip art that didn't really link and not having the graphics that I wanted! So why not make my own!!! So here I am 4 years later drawing graphics and designing websites for others!

This year I started Country Primitive Marketplace a place where Crafters, and Hobbyists who have gathered together to bring you Hand Made goodies from the heart!!!

Thanks and God Bless

Brenda/aka Hattie

Be sure to click banners below to visit Brenda's Sites

Meet Our Newest Editor Angie

My name is Angie I am a Work At Home Mom from St Louis, MO area. Currently I own several Craft and Country Sites (see links below) and just love the Craft and Country Community!

I have had the pleasure of meeting so many wonderful and talented artists it just amazes me daily! I am a work at home mom to two girls who are the most important thing in my life! One is nine and a "Princess" in every sense of the word lol! My oldest is 14 and starting her teen years LORD HELP ME lol She is very atheletic and soo bright! I am just blessed!










I have been married for fifteen years to the love of my life Chris! He is a Mechanic and works very hard as do I. We were high school sweethearts lol





In addition to our kids we have several pets! We have three cats Midnight, Nikita, and Sara. Each of them with the most diffrent and distinct personality! And then there is the love of my life lol my dog Max he is my baby. He is pathetic lol just a big baby!

I started in the craft community by offering crafts of my own I started selling gift baskets and some handmade unique crafts of my own. That is how I met such wonderful crafters, then I started my first site Heartland Marketplace which has been a huge success! Then I started created graphics which has been my true passion and I started Heartland Graphics! I hope you will come back and visit us often! And be sure to sign our guest book!

Thank you

Angie

Make Room for Mystery, Awaken to the Magic

"........Magic flows through us, mystery infuses every encounter of every day. We conjure up the shoe that cannot be found, transform leftovers into a feast, coax bounty from barren earth, banish fear, heal hurts, make money stretch til the end of the month. We carry, cradle, nurture and sustain life. We do all this and much more. But most women are not aware of their tremendous power for good. We are asleep to our Divinity. We're not consciously awakened to the realization that we are descendants of an ancient, sacred lineage; the She.
Click here to read more from Missy Sue

A LESSON IN APPLIQUE By Niki from Niki's Sew Country

Traditional quilting we see all around us (stars, 9 patch, etc) is made by using pieced blocks, with rotary cutters and sewing machine, i.e. piecing blocks with smaller pieces by hand. We’ve all seen the cute little shapes and figures added to quilts. These are appliquéd to quilts. This is my favorite part of quilting. The possibilities are endless. You can add a name to a quilt. Maybe a saying. Something special you want to tell the person you’re giving the quilt to.
Click here here to read more from Niki

Pumpkin Centerpiece by Renae

Don't throw those pumpkins out just yet!! I know if you're like my family, we love to roast the pumpkin seeds after cleaning out the pumpkin, but it doesn't stop there. I cut away as much of the pumpkin as I can and cook it down and use it in my handmade soaps or whatever else I feel like cooking up at the time. What a beautiful centerpiece this will make for your festive table.
Click here to read more from Renae

Get Free Advertising in our PRINT version for December

IF you have a decorated Christmas Front Porch or your Shop decorated for Christmas and would allow us to use your photo for our front cover please send it to by clicking here. The person chosen for our Front Cover will receive an article in our magazine including information on your shoppe for FREE. OR imply submit a great recipe with photo or a Craft Project with photos for us to use in our PRINT version of our Dec Magazine and get a small article about your shoppe! A great way to get free advertising for you! Click Here .

Sweet Potato Garland From Debbie

weet potato garland is a wonderful accent to primitive or country decor. Stringed sweet potato garland is perfect for hanging on a primitive tree or as garland on a fire place or doorway. I don’t suggest putting it outside unless you don’t mind the varmit and birds eating it.
Click Here to read more from Debbie

Banner Chic's Craft Market

Just joined us TODAY as our newest partner! We are thrilled to be associated with such a great site! Banner Chic's Craft Market is a GREAT marketplace offering MANY catagories to choose from to advertise your Country or Primitive Site

Welcome to Banner Chic's Craft Market!

We feature many talented crafters and their unique products on our website!

Please browse the category listings to find crafts, primitives, candles, bath and body, patterns, children's boutique items and so much more!



Stop by Banner Chic's Craft Market and tell them that Primitive Times Magazine sent you!

Simply Prim Shoppes

Simply Prim Shoppes is our newest partner! They are a great NEW Craft Marketplace offering LOW cost advertising for Country and Primitive Crafters. With several catagories and adveritsing opportunities.

Welcome To Simply Prim Shoppes Where Crafters Come Togeather to bring you some of the best handcrafted crafts under one roof so sit back grab your favorite drink put your feet up and go shopping in the comfort of your own home and find just what you're looking for at simply prim shoppes

My Girls

Thought I would post some new pics of my girls

Prim Banner Exchange

Another great program from the owners or Prim Traffic is Prim Banner Exchange. This is another great FREE advertising solution! Simply put you put a line of HTML text on your site that will rotate banners. For each banner you show on your site you earn a credit towards having your banners shown.

This is a great FREE Advertising tool as once again the banners that will showed are Craft and Country related so it will not deter from your sites appearance.

Stop by Prim Banner Exchange today

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Regarding Ads

To help support our site we will occasionally feature ads! These ads we are paid to adverise! Please skim over if not intersted

Thank you
Angie

Primitive Times Magazine Is HERE!

HOT OFF THE PRESSES!
GRAB YOUR COPY NOW!
FREE DOWNLOAD!

The FREE Primitive Times Magazine FIRST issue is NOW available for download! Our Magazine is 20 pages long full of great info for the crafter in all of us!

FREE RECIPES
FREE PATTERNS
FREE SOAP PAINTING INSTRUCTIONS
FREE SEWING INFORMATION
FREE Graphics
FREE Samplers
FREE Business Articles

You can download it by CLICKING HERE for by visiting our Homepage by clicking here